Posted January 27th, 2010 by elmconsulting
Using Search Engine Optimization to grow business online is a great idea, but many are still reluctant to buy into it. The fact is small business owners, like you, need to be educated about the value of SEO. Heres 3 quick reasons why SEO is the best way to market and grow your business online: 1) SEO will help you target consumers using Google to look for services like yours 2) If you sell advertisements on your website, SEO will help you get more traffic and increase ROI on ad impressions and 3) By using SEO to grow your website presence in search, you will save money with offline promotions.
Tags: Digital Marketing Tips
Posted January 27th, 2010 by elmconsulting
In my role at a world wide magazine publisher, located here in NYC, my SEO Consulting skills are an asset to the company. Having implemented and streamlined a strategy to grow traffic to the websites, I had to accomplish several things within the company to make sure our SEO program and internal departments were functioning in the best interest of online viability. In 2009 I set the foundation to execute a growth model that will take this brands above the curve.
Having worked at this company for little over a year- there has been much growth, both within the corporation, the brands, and within my role (personally and professionally). As it stands, I manage a team of 5 people, 1 intern, 5 or 6 vendors and interface with tech and editorial. In addtion to these tasks, i also manage the relationship building within the digital marketing division- new age PR. There is so much expected of me as a corporate SEO Consultant, I just wanted to shed some light on some of it.
Now its back to the grind helping small businesses grow online, because not everyone can afford a corporate SEO Consultant like ELM.
Tags: Digital Marketing Tips, SEO Consulting
Posted January 27th, 2010 by elmconsulting
In my entire life I never thought I’d be where I am today- guarding and growing brands. I built and collected tools and tricks to fill by brand guardian toolbox. This toolbox is what I use to guard brands, and grow them on the web. Here are just of few of my secrets:
- When you find an idea about what works to build a brand, if should not come from an idea of how another brand was built.
- When you are developing concept ideas on what your brand should feel like to the end user or target audience, it is a good idea to explore what is on the market.
- Use of digital media and SEO are new methods to expose certain brands, and help them make money
I am a official brand guardian. Come back to learn more tricks to fill your brand guardian toolbox.
Posted January 27th, 2010 by elmconsulting
Are you using social media to market your brand and grow business online? If so, this tip may sound simple, but can be truly helpful when applied properly. May I suggest that when you start networking the business on these new social networks like Twitter.com and Facebook, make sure you begin with a friendly “get to know you” conversation, not your marketing push. Building a relationship first helps to later build and grow your business online.
Tags: Digital Marketing Tips, Grow Business Online
Posted May 19th, 2009 by elmconsulting
Hey there folks- this website is new, so we will be running smooth soon and have a lot of interesting information and services to offer.